Mike Scarpiello
Dec 14, 2020

How many other products do you dislike just because of their branding. Not many I would guess.

I agree Spotify is a stupid name, but's it's also the best thing on the internet since the internet.

Also, I would love to see a similar article on the purposeful misspelling of brands (Lyft, Tumblr, Reddit, etc,).

Mike Scarpiello
Mike Scarpiello

Written by Mike Scarpiello

UX Designer, writer, musician, poet, political satirist, musician, bull runner, craft beer enthusiast, and UX Design mentor at https://shorturl.at/jRV2i

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